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Project-Based Services

Admissions & Enrollment

Customer Experience Audits  |  Enrollment Campaigns  |  Retention Initiatives

Your school’s long-term success depends on a strong, seamless admissions experience and a retention strategy that fosters deep connections. Our Admissions & Enrollment services help you refine your processes, strengthen communication, and build lasting relationships – ensuring families choose your school and thrive within your community.

create a seamless experience

Admissions Experience Audit

From the very first inquiry to enrollment day, every touchpoint, with every family, matters.
We help you refine your admissions process and communication strategy to ensure prospective families experience a smooth, engaging, and mission-aligned journey that builds confidence and encourages action.

  • Families drop out of the process before applying or enrolling.
  • Your admissions messaging lacks clarity, consistency, or engagement.
  • The enrollment process feels disjointed, inefficient, or difficult to navigate.
  • You want to improve inquiry-to-enrollment conversion rates.
  • Identify and remove roadblocks in the admissions journey to improve conversion.
  • Strengthen communication with clear, compelling messaging at every stage.
  • Ensure a consistent and mission-driven experience across all touchpoints.
  • Increase applications and enrollment by building trust and engagement.
  • A full audit of the admissions journey from inquiry to enrollment.
  • Assessment of website, emails, print materials, and key admissions communications.
  • Identification of decision-making moments, messaging gaps, and process inefficiencies.
  • Recommendations to streamline admissions steps, improve clarity, and enhance engagement.
  • A roadmap for optimizing touchpoints, messaging, and follow-up strategies.

ensure family engagement

Application & Enrollment Campaigns

Turning prospective families into enrolled students requires thoughtful engagement at every stage of the admissions funnel. We design strategic campaigns that move families from inquiry to application to enrollment—building excitement, reinforcing value, and ensuring they confidently choose your school.

  • Families inquire but don’t move forward with an application.
  • Accepted students hesitate or delay in enrolling.
  • You want to improve yield by strengthening engagement throughout the admissions process.
  • Increase conversion rates from inquiry to application to enrollment.
  • Strengthen emotional connections with mission-driven storytelling and engagement.
  • Reinforce your school’s unique value at key decision-making moments.
  • Ensure a smooth transition from interest to commitment with a clear communication plan.
  • Development of strategic campaigns to nurture families from inquiry to enrollment.
  • Personalized messaging and touchpoints to encourage applications and reinforce confidence.
  • A structured communication plan to guide families through each stage of the process.
  • Advice on how to track engagement, measure impact, and optimize outreach efforts.

strengthen family commitment

Retention Strategy & Initiatives

Retention doesn’t happen by accident—it requires intentional strategies that build loyalty, reinforce value, and keep families engaged. We help you develop targeted initiatives that address key attrition points, enhance family satisfaction, and create a school culture where staying is the expectation, not the exception.

  • Families are leaving at key transition points, and you need to understand why.
  • Your school lacks structured initiatives to proactively support retention.
  • Faculty and staff are not actively engaged in retention efforts.
  • Parent engagement is inconsistent, and advocacy within the community needs improvement.
  • Develop strategic retention initiatives to strengthen long-term family commitment.
  • Build excitement and continuity with milestone events that reinforce community.
  • Equip faculty, staff, and parent ambassadors to actively support retention.
  • Identify and address common attrition points before they impact enrollment.
  • A review of retention data to identify key challenges and opportunities.
  • Development of retention-focused initiatives such as Step-Up Programs, Signature Experiences, and Family Engagement Strategies.
  • Training and messaging support for faculty to reinforce retention at key touchpoints.
  • A framework for tracking retention efforts and measuring impact over time.

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